Why Did McDonald's Part Ways With DoorDash?

McDonald's orders have been known to take a while to pick up, especially late at night when the lobby is closed. Is there a way to avoid this? Uber Eats, Uber's food delivery app, makes ordering food as simple as requesting a ride. McDonald's has partnered with Uber Eats to deliver food to customers, allowing them to track their order, customize the delivery location, and use the same account they use for travel. The McDonald's delivery menu includes the full McDonald's menu, with the exception of soft cones.

In some cases, there may be McDonald's promotions that require a minimum spend to qualify for the promotion. You can download the Uber Eats, DoorDash and Grubhub apps and choose from a selection of McDonald's menu items to order at home. According to Restaurant Business, around 20% of McDonald's global revenues now come from digital sales. Today, around 13,000 McDonald's locations use DoorDash, with other providers providing services, but Uber Eats dominates most non-Doordash markets.

Higher rates won't apply until next year, giving McDonald's and its franchisees time to resolve issues in a delivery operation that has seen customers waiting for late orders and cost DoorDash money on refunded items when a restaurant forgets to pack fries or a Coca-Cola. You can order McDonald's for delivery and choose from the McDonald's menu when you place an order on Uber Eats, DoorDash, or Grubhub. The details of the offers were not publicly released, and theoretically should not change the consumer experience, but McDonald's touted the potential for higher profits and more control. In the past, the high cost of commissions paid to courier companies had affected McDonald's ability to make a profit from the service.

While McDonald's has always been at the lower end of that scale, it still amounts to double-digit percentages - mostly on items that already have a fairly low cost and low margin.

Tristan Gagliardo
Tristan Gagliardo

Proud social media ninja. Bacon expert. Unapologetic gamer. Proud zombie nerd. Freelance pop culture scholar.

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